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Paid social

Meta Ads management

Facebook and Instagram ads managed against pipeline, not just clicks

Strategy, creative testing, Conversions API tracking and weekly optimization for Facebook and Instagram, reported against the leads and revenue in your CRM.

Overview

What this service does for you

Rising costs and weaker browser tracking make Meta harder to run on autopilot. We fix measurement first (Pixel, Conversions API and CRM events), then run a structured creative-testing program so you learn which angles, formats and audiences work. Budgets move toward what creates qualified pipeline in HubSpot, not just the cheapest leads.

  • Spend optimized toward qualified leads, not form fills
  • A steady testing rhythm that fights creative fatigue
  • Reporting that matches your CRM

Signs you need this

Problems we fix

  • “Cost per lead keeps climbing with no clear reason”
  • “Creative goes stale and results drop off”
  • “Reported conversions don't match what sales sees”
  • “Lots of leads, but few turn into opportunities”

Deliverables

What’s included

  1. 1Account and tracking audit (Pixel, Conversions API, events)
  2. 2Campaign structure and audience strategy
  3. 3Creative testing roadmap and ad copy
  4. 4CRM-qualified lead events sent back to Meta
  5. 5Weekly optimization and budget pacing
  6. 6Monthly performance review tied to pipeline

How we work

Clear scope first. Then we build.

  1. 1Free · 30 minutes

    Strategy call

    We look at what you're running today, where it breaks, and whether we're the right team to fix it.

    An honest read on your biggest gaps, even if we're not the right fit.

  2. 2Fixed fee

    Audit & blueprint

    We review your accounts and tracking, then hand you written findings and a prioritized plan. Yours to keep.

    Written findings, a prioritized plan and a quote for the build.

  3. 3Fixed scope

    Build & launch

    We build and connect what the plan calls for (boards, CRM workflows, automations, dashboards, tracking, campaigns), then train your team.

    A connected, documented system your team knows how to use.

  4. 4Monthly

    Run & improve

    We run your ads and keep improving the system, and report on pipeline and revenue in plain English.

    A monthly review of cost per qualified opportunity, pipeline and revenue.

Get a free strategy call

No long commitment to start: the call is free and the audit is a one-off, fixed fee.

FAQ

Meta Ads management: common questions

Free 30-minute strategy call

Find out where your system is leaking time and budget.

Tell us what you're running today, and we'll reply within one business day to set up the call. No obligation.

  • We review your setup together in 30 minutes.
  • You leave with the biggest gaps and a clear recommendation, even if it’s not us.

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We reply within one business day. No newsletters, no sharing your details.